PRIVACY POLICY
Safeguarding your trust and your data.
1. INTRODUCTION
At HILAY (operated by HILAY Tekstil Sanayi ve Ticaret A.Ş.), we value the trust you place in us. Just as we are committed to the quality of our garments, we are equally committed to protecting your personal information.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (hilay.com.tr), use our mobile application, or shop in our physical boutiques in Turkey and Indonesia.
By accessing our services, you consent to the data practices described in this statement.
2. DATA CONTROLLER
For the purposes of the Law on the Protection of Personal Data (KVKK) in Turkey and applicable international regulations, the data controller is:
HILAY Tekstil Sanayi ve Ticaret A.Ş.
Address: Kocatepe Mah. 24. Sok. No:2/A Bayrampaşa / İstanbul
Email: kvkk@hilay.com.tr
Phone: 0850 309 39 09
3. INFORMATION WE COLLECT
We collect information that identifies you personally and information that does not.
Personal Data
Name, surname, shipping address, billing address, email address, phone number, and date of birth (optional).
Transaction Data
Details of payments to and from you, and other details of products you have purchased from us. Note: We do not store your full credit card information. Payments are processed via secure third-party gateways.
Technical Data
Internet Protocol (IP) address, browser type and version, time zone setting, operating system, and platform.
Profile Data
Your username and password, purchases or orders made by you, your interests, preferences, feedback, and survey responses.
Marketing Data
Your preferences in receiving marketing from us and your communication preferences.
4. HOW WE USE YOUR DATA
We use your personal data for the following legitimate business purposes:
- Order Fulfillment: To process and deliver your orders, manage payments, and provide customer support.
- Account Management: To manage your registration as a user of the HILAY platform.
- Communication: To notify you about changes to our terms or privacy policy, and to update you on your order status (e.g., sending tracking numbers).
- Marketing (With Consent): To send you newsletters, special offers (such as "HILAY Affiliate" opportunities), and event invitations, provided you have opted in.
- Improvement: To use data analytics to improve our website, products/services, marketing, customer relationships, and experiences.
5. DISCLOSURE OF YOUR DATA
We do not sell your personal data to third parties. However, we may share your data with trusted third parties to provide our services:
- Logistics Partners: Courier companies (e.g., Yurtiçi Kargo, JNE, DHL) to deliver your package.
- Payment Processors: Banks and payment gateways to process secure transactions.
- IT Services: Service providers who support our business systems and website maintenance.
- Legal Authorities: When required by law or to protect the rights, property, or safety of HILAY, our customers, or others.
6. INTERNATIONAL DATA TRANSFERS
As a global brand with operations in Turkey and Indonesia, your data may be transferred to and processed in countries other than the country in which you are resident. These transfers are governed by standard contractual clauses to ensure your data remains protected in accordance with this policy.
7. DATA SECURITY
We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way. We use SSL (Secure Socket Layer) encryption technology to protect your sensitive information during transmission. Access to your personal data is limited to those employees, agents, and contractors who have a business need to know.
9. YOUR RIGHTS
Under the KVKK and applicable privacy laws, you have the right to request access to, correction of, or erasure of your personal data ("Right to be forgotten"). You may also object to processing, request data transfer, or withdraw marketing consent at any time.
To exercise any of these rights, please contact us at kvkk@hilay.com.tr.
10. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Revised" date and will be effective as soon as it is accessible. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information.
11. CONTACT US
If you have questions or comments about this Privacy Policy, please contact us:
- Email: client-care@hilay.com.tr
- Phone: 0850 309 39 09
- Address: Kocatepe Mah. 24. Sok. No:2/A Bayrampaşa / İstanbul